PAX, established in 2021 and headquartered in Hong Kong,
operates globally. As a world leading consumer electronics
company, we focus on cutting-edge technologies.
PAX, established in 2021 and headquartered in Hong Kong, operates globally. As a world leading consumer electronics company, we focus on cutting-edge technologies.
Hayati®, PAX's flagship brand, was born in the UK and has since grown into one of Britain's best-known consumer
electronics brands, with a strong and expanding international presence. Alongside Hayati®, we continue to
incubate and develop a diverse portfolio of brands including Quokka, Solix, Moxy, Liora, Finebar and Philia -
each designed for different lifestyles, moments and markets around the world.
Hayati®, PAX's flagship brand, was born in the UK
and has since grown into one of Britain's best-
known consumer electronics brands, with a
strong and expanding international presence.
Alongside Hayati®, we continue to incubate and
develop a diverse portfolio of brands including
Quokka, Solix, Moxy, Liora, Finebar and Philia -
each designed for different lifestyles, moments
and markets around the world.
UAE
UK
DE
CN
HK
PAX Group Holdings Limited leads the Group's global governance and long-term strategy, with operating offices
across the UK, Germany and the UAE to support local markets worldwide. The Group's exclusive Chinese mainland
partner, PAX Innovations (Shenzhen) Limited, provides integrated R&D, branding, supply chain and quality
management services, connecting our global brands with world-class manufacturing capabilities.
PAX Group Holdings Limited leads the Group's
global governance and long-term strategy, with
operating offices across the UK, Germany and
the UAE to support local markets worldwide. The
Group's exclusive Chinese mainland partner,
PAX Innovations (Shenzhen) Limited, provides
integrated R&D, branding, supply chain and
quality management services, connecting our
global brands with world-class
manufacturing capabilities.
Powered by Integrity®
Powered by Integrity®,
to Bring People A Better Life.
To Be One of the Most Influential Consumer Electronic Brands in the World.
Integrity, Responsibility, Respect
Powered by Integrity®
Powered by Integrity®,
to Bring People A Better Life.
To Be One of the Most Influential Consumer Electronic Brands in the World.
Integrity, Responsibility, Respect
At PAX, innovation is not a pursuit of novelty but a long-term conviction.
Our R&D system spans the full product cycle, including raw material testing,
structural design, atomisation technology, automated production, device testing,
packaging compliance, quality traceability and comprehensive laboratory validation.
At PAX, innovation is not a pursuit of novelty but a
long-term conviction. Our R&D system spans the full
product cycle, including raw material testing, structural
design, atomisation technology, automated production,
device testing, packaging compliance, quality
traceability and comprehensive laboratory validation.
At PAX, innovation is not a pursuit of novelty but a long-term conviction. Our R&D system spans the full product cycle, including raw material testing, structural design, atomisation technology, automated production, device testing, packaging compliance, quality traceability and comprehensive laboratory validation.
Founded in Hong Kong
PAX was established, and its 1st brand Hayati® was created.
Organization Build-up
PAX established VRDC, IRDC, ITC, SMC, CSC, GSSC, IMCC etc. for a more rounded business structure.
Global Market Expansion
PAX expanded very fast in the Global Market: EU, US, South America, and everywhere.
Global Territories Localized
Built up Local Marketing Team, After-sales Service Team, Customer Centres…to be fully localized in different countries.
Founded in Hong Kong
PAX was established, and its 1st brand Hayati® was created.
Organization Build-up
PAX established VRDC, IRDC, ITC, SMC, CSC, GSSC, IMCC etc. for a more rounded business structure.
Global Market Expansion
PAX expanded very fast in the Global Market: EU, US, South America, and everywhere.
Global Territories Localized
Built up Local Marketing Team, After-sales Service Team, Customer Centres…to be fully localized in different countries.
Our dedication and continued efforts have been recognised by institutions across the industry and wider society:
Best Desserts
VAPE SHOW
EXHIBITOR APPRECIATION
Hall of Fame
Best Desserts
VAPE SHOW
EXHIBITOR APPRECIATION
Hall of Fame
Honours
Our dedication and continued efforts
have been recognised by institutions
across the industry and wider society:
Our dedication and continued efforts have been recognised by institutions across the industry and wider society:
We believe that technology must be rooted in integrity, and that truly valuable
companies must remain centred on people. With a global outlook shaped by openness, resilience
and long-term thinking, we uphold integrity as our foundation, innovation as our driver, and users as
the core of everything we do. Every technological advance and every product iteration is intended
to push the industry forward and meaningfully respond to real user needs.
We believe that technology must be rooted in integrity, and that truly valuable companies must remain centred on people. With a global outlook shaped by openness, resilience and long-term thinking, we uphold integrity as our foundation, innovation as our driver, and users as the core of everything we do. Every technological advance and every product iteration is intended to push the industry forward and meaningfully respond
to real user needs.
OUR COMMITMENT
We create not only products
but a better way of living
We create not only
products but a better
way of living
Guided by integrity as our core value, PAX is driven by innovation, centred on users,
and committed to building for the long term and sustainable development.
Guided by integrity as our core value, PAX is driven by innovation, centred on users, and committed to building for the long term and sustainable development.
